Priya S. from RE/MAX Treeland: 'Booked Monday morning. Had everything by Tuesday. Three offers came in that same week.' That's not marketing — that's the actual timeline. Shoot on Monday, deliver on Tuesday, live on Wednesday, offers by Friday.
Most media companies in Metro Vancouver operate on 5–7 business day turnarounds. That means if you shoot on Monday, you might be live the following Tuesday. In a market where buyers check new listings daily, that week costs you momentum, inquiry volume, and sometimes the deal itself.
Why the first week on market is the most valuable
Buyers with active saved searches get notified the moment a listing goes live. If your listing goes live with placeholder photos and no tour, those buyers click in, see incomplete media, and move on. Re-engaging them once the real media is up is harder than capturing them on day one.
- Day 1–3 on MLS generates the highest inquiry volume for most listings
- Saved-search buyers receive notifications on listing day — you get one shot
- Listings that update photos after going live see lower reengagement rates
- Open house traffic in week one is almost always higher than week two
What goes into 48-hour delivery
The 48-hour clock starts when the shoot ends. Photos are culled and colour-corrected overnight. 3D tours are processed and uploaded by the next morning. Floor plans are generated from the scan data and formatted to RMS spec. The whole package — photos, tour link, floor plan PDF, measurements report, and QR sign — arrives in a single email.
One booking, not four
Coordinating four separate vendors — photographer, tour company, floor plan service, drone pilot — means four different timelines. One is always slower than the others. With everything in-house, the timeline is controlled end to end. That's the only reason we can guarantee 48 hours.